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Get useful information straight from the creators of Australia's premium brand of professional hair care products. Learn about the latest styles and how to create them for yourself.

    Stay at Home Essentials

    Stay at Home Essentials
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    Get an inside look at some of the little things we have loved during isolation.

    20 Ways To Better Your Hair In 2020

    20 Ways To Better Your Hair In 2020
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    Come check out our experts top 20 tips to improve your hair. Start the new year with a new you!

    John Worsfold Medal - Hair Style Files

    John Worsfold Medal - Hair Style Files
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    The West Coast Eagles held the John Worsfold Medal this year at Crown Perth. See what magic was created, with a little help from Serico.

    The Clip Edit

    The Clip Edit
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    Our resident expert gives us the lowdown on the simple but effective hair clip.

    Serico's Summer Bridal Bible

    Serico's Summer Bridal Bible
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    Check out how these beautiful brides have been transformed for their special day with the help of Serico

    Christmas Stocking Stuffers

    Christmas Stocking Stuffers
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    Check out these easy stocking fillers for her!

    Spring Hair Trends

    Spring Hair Trends
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    Spring has sprung! So has this seasons hair trends.

    Winter Lookbook 2018

    Winter Lookbook 2018
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    Check out our must haves feature for this winter.

    Behind the scenes on Serico's latest photo shoot

    Behind the scenes on Serico's latest photo shoot
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    Putting our products through it’s paces. Here’s your exclusive Behind the Scenes look into our recent Serico Haircare Photo shoot, ahead of our official social media launch! Watch this space...

    Autumn Lookbook 2018

    Autumn Lookbook 2018
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      a) monarch wool hat, lyla and bo, $29.00 b) valentina bustier puffy sleeve top, pixie market, $135.00 c) andre turtleneck, camilla and marc, $199.00 d) velvet trousers with shimmery...

    Pastel Perfection

    Pastel Perfection
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    Let’s take a moment to appreciate the blue rinse ladies before us; whose baby blues and powdered pinks have very much influenced the perfected art of pastel hair colouring today....

    Show a little love & make a statement this Valentine’s Day

    Show a little love & make a statement this Valentine’s Day
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    It’s that time of year again! Whether your single or taken, here’s a Valentine’s Day guide that can inspire you, to treat yourself or your significant other during this upcoming day of Love.

    SUMMER LOOKBOOK '18

    SUMMER LOOKBOOK '18
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    Check out our Summer Lookbook for '18 for this seasons must haves!

    Tis the Season to be Stylish

    Tis the Season to be Stylish
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    From Selena Gomez’s Blonde Bob to Chrissy Teigans Bangin’ Bangs, some of our most influential beauty gurus and icons are spicing their Do’s up for the New Year ahead, which only means you should too!

    Welcome to our new website

    Welcome to our new website
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    A huge welcome to everyone to our new and improved website and our new blog. Here you will find professional tips and tricks straight from the creators of Australia's premium...

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